Is the Wool Pulled Over Your Eyes? | Special to BetterInvesting

Is the Wool Pulled Over Your Eyes? | Special to BetterInvesting

Be wary of these investor biases

By Jeffrey Steele

In the following article, Leith Wheeler Portfolio Manager Cindy Huang speaks with journalist Jeffrey Steele about investor bias. It was first published as the cover story for BetterInvesting, a US-based magazine produced in support of investor education and republished here with their permission.  

Are you a biased investor? If you are like thousands of other North American investors, you could be. And when it comes to growing the value of your investment portfolio, that’s not a good thing. If the best investors are dispassionate and objective, it follows those biased toward one approach or another lack that all-important detachment.

Among the most common investment biases is home country bias, in which investors favor stocks of firms based in their own cities, states, regions or countries...

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